The Tennessee Star announced its online news site recorded over fifty thousand unique visitors in the twenty-four hour period between 12:00:00 a.m. and 11:59:59 p.m. Monday, June 5.
“It was astonishing to watch,” said managing editor Christina Botteri.
“Because of our rapid growth to date, we know the warning signs to look for when our servers get overheated. Early on, we thought there was a chance we were the subject of an attempted denial of service attack. But that was quickly disproven when we saw the organic – but very fast – correlating climb in our Facebook site referrals and shares.”
Much of the sudden spike in traffic is thanks to a story featuring Nashville Mayor Megan Barry’s vow to ignore the U.S. Constitution and uphold the Paris Climate Agreement – “even if President Trump doesn’t.”
After President Trump made his now-famous ‘Pittsburgh-not-Paris’ speech Saturday, Barry, along with a cadre of Democrat mayors and governors across the country, issued statements admonishing the President’s decision.
“The United States of America should be a global leader in addressing the dire impact of climate change on our civilization, and it is very disappointing that President Trump does not see that,” Mayor Barry said in a statement.
As a member of the Global Covenant of Mayors for Climate and Energy, I am committed to meeting the goals of the Paris Agreement by reducing our greenhouse gas emissions, and working with corporations and citizens to do the same, even if the President is not. There’s too much at stake for cities not to lead on this issue, and Nashville will.
“Reaction by readers was swift and unforgiving,” Botteri said. “In short, they are infuriated by the entire subject.”
“Our readers recognize that the Paris Climate Agreement is all about the United Nations’ Agenda 21 plan, now renamed Agenda 2030, which is a thinly disguised wealth-redistributing scheme. And frankly, they’re not having it.”
One reader, Liz, wrote, “Nobody seems to notice that when Trump pulled out of the Accord, he NEVER said he would not protect this country’s efforts for clean air, just that it was a bad financial deal for U.S. Giving billions away, while Russia, China, and India contributed NOTHING? I don’t think so.”
Another reader, Wolf Woman, commented:
Mayor Barry is a typical progressive hack politician who parrots the party line of “cool” global elitists and who wouldn’t know how to interpret a hockey stick graph if their life depended on it.
Maybe she should concentrate on stopping the crime in neighborhoods like Sylvan Park, Belmont and Antioch.(Remember she’s in charge of the police so if they’re ineffectual, she shoulders the blame.) Of course if her dreams come true, Nashville will be a sanctuary city for illegal aliens. That will help the crime rate for sure.
“As of this writing, the article has over 30,000 Facebook shares (that we know of), but that number is changing by the moment.”
“We use sophisticated analytics software to monitor activity on the website,” Botteri explained. “Specifically, we can see – anonymously – where people are coming from geographically and what stories are being read, in real time. At its peak, we were blazing our servers with 485 individuals a minute.”
Despite their best efforts, The Tennessee Star went down a handful of times throughout the day for short periods of time. “Twenty-five or thirty minutes doesn’t seem like a lot of time – but it feels like an eternity when you’re waiting for server software to reboot!” Botteri said.
The spike in traffic Monday – and again Tuesday – caused The Tennessee Star team to move up its scheduled server upgrade. “We pulled the trigger last night to a much, much larger system that will be able to serve up more stories, pictures, videos, and audio faster and to a great deal more visitors,” Botteri said. “In the meantime, we were able to increase our effective server load by optimizing our data, which helped minimize these short-term outages.”
Where are all these visitors coming from? “Our readership is by far Tennessee-based,” Botteri said.
“The Tennessee Star is the only consistently conservative media outlet in the state of Tennessee. This is a conservative state, and Tennesseans have wanted a fact-based news site with a conservative perspective for many years. That’s what we offer, and that’s why we’ve seen such tremendous traffic,” she said, recalling her recent remarks when The Star passed the 1,000,000 visitor mark last month.
“People are smart and they want to be informed and not preached at or dictated to, and I believe that is a big part of why we are growing at such a substantial rate – especially compared to other area news outlets,” she said.