During the COVID-19 pandemic, Greg Landsman, a Cincinnati City councilman, coordinated and introduced a partnership with 84.51 to retrieve data and identify areas of need.
84.51 is “a retail data, insights and media company” that works with the Kroger Company to “create more personalized and valuable experiences for shoppers across the path to purchase, from initial awareness to activation, retention and beyond.”
“We are a retail data science, insights and media company. We help the Kroger Company, consumer packaged goods companies, agencies, publishers and affiliated partners create more personalized and valuable experiences for shoppers across the path to purchase, from initial awareness to activation, retention and beyond,” says the company on its website.
Sarah Landsman, the wife of the OH-1 Democrat nominee, is an executive at 84.51 and has worked there since July 2018, earning over $200,000 a year from the company.
According to Greg Landsman’s 2022 financial disclosure, his spouse earned $265,000 in salary from 84.51 in 2021, and up to April 13 has earned $275,000.
GCN reported in 2021 that “[d]uring the pandemic, Councilman Greg Landsman, along with the Cincinnati Children’s Hospital and the local school district, partnered with the data science company 84.51°, which helped Kroger on many food-related data initiatives in the Cincinnati area. The company helped the city identify and distribute emergency provisions at locations convenient to food-insecure families with children through the local Freestore Foodbank and its ‘Growing Beyond Hunger’ initiative.”
Greg Landsman was featured in a press statement distributed by 84.51.
“‘The human capacity to serve is powerful, and it’s been on full display during this crisis. Our partners needed a way to bring everything they’re doing together, in a single place, to better provide food and fill service area gaps,’” added Greg Landsman, whose office helped coordinate this project. “‘Folks at 84.51° immediately stepped up to provide that platform, and they continue to work to help us find gaps and fill them. Their platform can also now be used by residents to find resources closest to them. It’s been amazing.’”
Cincinnati Children’s Hospital Medical Center and the Cincinnati City Council invited 84.51 to help them in “identifying the areas in the greater Cincinnati metropolitan where children are likely not getting enough to eat.”
Landsman used 84.51 to retrieve data and find “pockets where we needed to fill the gap.”
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Aaron Gulbransen is a reporter at The Ohio Star and The Star News Network. Email tips to [email protected] Follow Aaron on GETTR, Twitter, Truth Social, and Parler.
Background Photo “Cincinnati Skyline” by Mr. RNGAnderson. CC BY-SA 3.0.