Television advertisements rolled out in Tennessee on Thursday accuse state lawmakers of “jeopardizing” TrumpRx, the prescription drug pricing program created earlier this year by the White House, through their support for Senate Bill (SB) 2040, which would prohibit vertical integration between pharmacy benefit managers (PBMs), which negotiate benefits and drug prices between pharmacies and insurance companies, and pharmacies.
The group behind the ads, Shaping Health Initiatives for Tomorrow (SHIFT), has reportedly spent $500,000 on commercials opposing State Senators Adam Lowe (R-Calhoun), Rusty Crowe (R-Johnson City), and Richard Briggs (R-Knoxville), who have all voted to advance SB 2040.
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